Tag Archives: Road to SOURCE360

Road to SOURCE360: 10 Images Shared By Ernie Paniccioli That Prove He’s the G.O.A.T. Photographer

The countdown until our 6th annual SOURCE360 Festival is officially on! We’ve only got a few days left until the four-day conference, which includes everything from a block party and live performances to nightlife events and panels with industry-wide heavy hitters. One special night will be our 360 Icons Awards Dinner, where we honor legendary figures from all walks of Hip-Hop culture, including Misa Hylton, Rakim, DJ Kool Herc and the guy with eye himself Ernie Paniccioli.



The way Ernie was able to capture the culture of Hip-Hop over the years is beyond impressive, and it’s our pleasure as a company to give him his proper homage. If you need a quick history lesson on why this guy is considered OG status, take a minute to get schooled real quick.

Before we honor him during this year’s SOURC360 Festival, keep scrolling for a look at why Ernie Paniccioli is a legend in the world of Hip-Hop photography:


10. This throwback moment with Busta Rhymes

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A post shared by Ernie Paniccioli (@erniepaniccioli) on


9. Showing off with Tical era Method Man and all his glorious grillz!


8. This shot of the dearly missed Jam Master Jay of Run-D.M.C.


7. Capturing Rakim, another honoree at our 360 Icons Awards Dinner, rocking a Paid In Full era fit.


6. Giving the world a look at who the ladies really love with this snapshot of LL Cool J back in his prime.


5. Getting support from the late great Toni Morrison. Rest in poetic peace.


4. Baby Nas during the Illmatic era. The God’s Son has definitely become a King since this was taken!


3. A super rare flick of the entire RUN DMC crew, looking extra fly in neon bright windbreakers as an added bonus.


2. A classic moment showing off the “u.n.i.t.y.” between women in Hip-Hop during the early ’90s. This amazing shot of Queen Latifah and MC Lyte even made it on the cover of his photography book Hip Hop at the End of the World.


1. Two legends in one pic: The Notorious B.I.G and Big Ern.


Be sure to reserve your spot to the 360 Icons Awards Dinner by clicking here. See you this week at SOURCE360!

The post Road to SOURCE360: 10 Images Shared By Ernie Paniccioli That Prove He’s the G.O.A.T. Photographer appeared first on The Source.

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#HipHopCelebrationDay: Kool Herc Made The Bronx Historic With His Parties at ‘The Black Door’

We hope you all are gathered in The Bronx, or currently making your way Uptown, to join us at Cedar Playground today as we celebrate the birth of Hip-Hop with the father himself, DJ Kool Herc.



It was on this day 46 years ago (August 11, 1973) that Kool Herc threw his legendary back-to-school basement party, which would go on to create the foundation for rap through the “breakbeat” DJ technique he used to keep the party rocking. Many aspiring emcees at the time paired ‘the break’ with the rhymes flowing through their minds, jumpstarting a sound and movement that is now considered to be the most popular genre in music.

While it’s common knowledge that it all began in a rec room of his building on 1520 Sedgwick Avenue, there was another iconic venue that became a key to cultivating both Hip-Hop culture and NYC nightlife: The Black Door. Located at 1375 Prospect Ave, the rap-centric hotspot became the official meeting grounds for those intrigued by the lifestyle that was booming in The Bronx. While the days since Black Door parties had the whole BX standing lined up around the corner until almost sunrise just to get in are long gone, the venue is now considered to be an official “Neighborhood Asset” as stated in a recent report on the influence of Morissana by the NYC Department of Cultural Affairs.

Take a look below for a quick profile on The Black Door, via NYC.gov:

In the mid-1970s, soon after DJ Kool Herc had begun spinning records in the Sedgwick Avenue Rec Room, Grandmaster Flash and The Furious Five began gigging at a small, new underground venue called “The
Black Door.” It was a safe haven, near the schoolyards and abandoned buildings where Flash and his crew had won fans. “Lines used to stretch around the block” and “…we’d be opening the doors at 4 in the morning getting cursed out. ‘Flash, I’ve been standing out here forever tryin’ to get in!’”

It’s because of unforgettable nights at The Black Door, along with those warehouse parties, basement bashments and schoolyard jams at 63 Park that Herc, Grandmaster Flash and The Furious Five were curating, that a day like today is so important to celebrate. Here’s to another five decades of carrying on the movement!



Be sure to join us as we honor DJ Kool Herc this coming week at our SOURCE360 Festival! Reserve your tickets for all scheduled events by clicking here.

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Road to SOURCE360: Join Us For Kool Herc’s #HipHopCelebrationDay at Cedar Playground in The Bronx

Our 6th annual SOURCE360 Festival going down next week will be four days complete with panels, nightlife events, a block party and tons of other fun-filled activations. However, we’re getting the party started early this Sunday with help from the legendary homie DJ Kool Herc to celebrate the birth of Hip-Hop in the place where it all started — The Bronx!



This Sunday (August 11), The Source invites you out to the Boogie Down for the official “Hip-Hop Celebration Day” presented by Kool Herc Productions, Council Member Vanessa L. Gibson and of course our SOURCE360 Festival. Starting at noon, we’ll all be gathering in the historical Cedar Playground (W 179 St between Cedar Ave and Sedgwick Ave) to pay homage to the exact area where Herc began this culture we call Hip-Hop nearly five decades ago. Basically, it started as a party and we plan on continuing it as a party. The festivities will go on until 6PM, so come spend the afternoon enjoying some live music and positive vibes to pregame for everything we have in store for you all next week.

Make your way Uptown for Kool Herc’s #HipHopCelebrationDay for an official Road to SOURCE360 turn-up, and be sure to get tickets to all of our scheduled SOURCE360 events by clicking here. See you this weekend!

The post Road to SOURCE360: Join Us For Kool Herc’s #HipHopCelebrationDay at Cedar Playground in The Bronx appeared first on The Source.

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